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Hennessy V.S.O.P, X.O Ambassador
Company: Strategic Group Location: Dallas, TX
Job Category: Brand Ambassadors Career Level: Employee
Salary Range:

Job Details
Attention: To apply, you must have extensive bar ambassador and cocktail/mixology experience as well as luxury spirits/wine experience.


On behalf of Strategic Group’s client, Moet-Hennessy USA, this position will be responsible for building
knowledgeable and passionate consumer and trade advocates of Hennessy VSOP Privilege and XO,
bringing to life their Savoir-Faire and Heritage stories as well as their refined and complex taste profiles.


Consumer Education (60%)
•Act as the local spokesperson for VSOP and XO
•Execute consumer education programs within on premise and events and select off premise outlets
•Lead train the trainer programs for trade and sampling staff

Trade Education (30%)
•Create and foster relationships with key trade stakeholders: local trade community and organizations,
distributor, trade owners and staff
•Develop innovative beverage strategy solutions that leverage Hennessy VSOP and XO
•Be the on premise expert that helps identify opportunities in influencer accounts and new accounts that open

Performance Tracking (10%)
•Report qualitative and quantitative measures
•Budget management
•Monitor competitive trends

Key Performance Indicators:
•number of consumers educated
•number of trade staff educated

•Bachelor’s degree preferred
•Charismatic and articulate
•An engaging story-teller and entertaining host
•Commercial mindset
•May require nights and weekends
•Presentations skills (verbal and written) are a priority
•Strong interpersonal skills as well as public speaking are required

Contact Information
 Company: Strategic Group  APPLY NOW >
 Contact: Katie Cunningham 
 Reference Code: 2 

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when submitting your resume to employers.

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